Do's and Don'ts to come up with your Offer Price

How do you come up with your offer price?  Do you offer 10% less than the offer price?  Do you get into a bidding war, pay full asking price, wing it or do you have a strategy to come up with your offer price?  I am amazed at the responses to these questions and would love to hear your strategy to come up with your offer price.  Here are some tips.


  1. Asking price means nothing
  2. Never pay over what your criteria deems it is worth to you
  3. Do not get overpay due to competition and a bidding war
  4. No emotions, it is numbers.  It either meets your criteria or it does not


  1. Define your exit strategies – You should have multiple exit strategies such as flip for retail, flip to an investor, rent and hold, lease option, offer seller financing then sell the note, sell the entity holding title, etc.
  2. Define your criteria – LTV and Cash Flow criteria.  70% LTV max and the deal must cash flow.  I take 70% of rent and subtract PITI.  70% is because I take off 10% each for property management, vacancy and maintenance.
  3. Find current and After repair value – Do a CMA, Comparative Market Analysis, appraisal and/or BPO, Broker Price Opinion, on the property for current and ARV.
  4. Conservative repair estimate – Most deals need some repairs and savvy investors can add tremendous value with these repairs.  Be conservative though as there are almost always surprises when doing rehab.
  5. Soft costs – Holding cost, inspections, tax, insurance, utilities, agents commissions, etc.  If it is a hold then figure in property management, vacancy and maintenance
  6. Create a formula – Create a formula to calculate an offer range based on LTV and cash flow.

Example Formula

LTV formula:      Take ARV X 50% – rehab and ARV X 70% – rehab

100K ARV X 50% – 20K rehab = 30K

100K ARV X 70% – 20K rehab = 50K

Offer range is 30-50K

Cash Flow formula:

For the cash flow formula, I deduct 30% of the rent or 10% for each of the following:  Property Management, Vacancy, Maintenance.Do you calculate offer price on cash on cash return?  LTV?  Cap Rate?  Other?  Please share your formula.

Rents X 70% – PITI for low LTV amount in of 50K

Rents X 70% – PITI for high LTV amount in of 70K

1000 Rents X 70% – 450 PITI = $250

1000 Rents X 70% – 600 PITI = $100

Real Return Real Estate™ for years has bought property at extreme discounts, sells and rents with tremendous cash flow. We also provide FREE tips, articles, guides and Educational Webinars.  Visit our site for all the helpful resources.